TVS Sales Surge in September 2026

Introduction to TVS Sales Performance

TVS Motor Company, one of India's leading two-wheeler manufacturers, has reported a significant increase in sales for the month of September 2026. The company's domestic two-wheeler sales rose by 16.65% to 4.82 lakh units, while exports increased by 29.74% to 1.57 lakh units.

TVS Domestic Sales Rise 16.65%

TVS domestic two-wheeler sales reached 4,82,073 units in September 2026, compared to 4,13,279 units in September 2025, an increase of 68,794 units. This growth can be attributed to the increasing demand for two-wheelers in the Indian market, driven by factors such as rising income levels, improved road infrastructure, and a growing preference for personal mobility.

The company's exports also grew significantly, from 1,20,776 units to 1,56,691 units, adding 35,915 units. This increase in exports can be attributed to the company's efforts to expand its global footprint and tap into new markets.

TVS Domestic Sales Breakup

Jupiter remained TVS’ highest-selling domestic model with 1,54,725 units, up 8.87% from 1,42,116 units. It accounted for 32.10% of the company’s domestic two-wheeler sales. The Jupiter's success can be attributed to its popularity among Indian consumers, who appreciate its fuel efficiency, reliability, and affordability.

Apache ranked second with 61,148 units, registering 14.67% growth, while XL followed with 55,517 units, up 3.29%. iQube recorded a stronger increase of 47.05%, reaching 45,320 units against 30,820 units a year earlier. The iQube's growth can be attributed to the increasing demand for electric vehicles in India, driven by government incentives and a growing awareness of the need for sustainable transportation.

• Raider sales declined 13.34% to 36,183 units
• Ntorq 125 grew 6.06% to 35,262 units
• Radeon posted 29.63% growth at 21,356 units
• Sport recorded 18,899 units, down 2.97%
• Orbiter and Ntorq 150 contributed 17,027 units and 12,693 units, respectively
• Zest grew 49.44% to 12,088 units
• Ronin increased 44.25% to 10,793 units

TVS Exports Breakup

Star City 125 led TVS exports with 79,912 units, up 41.37% from 56,527 units. It alone contributed 51% of overseas shipments. The Star City's success in international markets can be attributed to its popularity among consumers who appreciate its reliability, fuel efficiency, and affordability.

Star City followed with 30,976 units, growing 75.38%. Together, these two entries accounted for 70.77% of TVS exports. The company's exports are expected to continue growing, driven by its efforts to expand its global footprint and tap into new markets.

• Apache exports increased 37.56% to 16,822 units
• Raider nearly doubled its shipments, rising 91.99% to 10,064 units
• Sport declined 29.40% to 6,960 units
• Ntorq 125 fell 56.41% to 6,034 units
• Jupiter exports rose 20.17% to 1,382 units
• iQube grew 37.22% to 966 units

Month-on-Month Sales Growth

Compared with August 2026, TVS domestic sales increased by 48,277 units, translating to 11.13% growth. This increase can be attributed to the festive season, which typically sees a surge in demand for two-wheelers in India.

Jupiter gained 4.93%, Apache rose 10.93% and XL increased 20.86%. XL delivered the largest sequential volume addition at 9,581 units. The company's sales growth is expected to continue, driven by the increasing demand for two-wheelers in India and the company's efforts to expand its product portfolio and reach new customers.

• Sport and Radeon recorded strong month-on-month growth of 62.71% and 51.74%, respectively
• Ntorq 125 grew 24.61%
• Orbiter increased 16.30%
• Raider, Ronin and the Apache RTX / 310 category moved lower, declining 2.21%, 7.59% and 44.83%, respectively

Expert Perspective

According to industry experts, TVS Motor Company's sales growth can be attributed to its strong product portfolio, which includes popular models such as the Jupiter, Apache, and XL. The company's efforts to expand its global footprint and tap into new markets have also contributed to its growth.

The increasing demand for electric vehicles in India is also expected to drive the company's sales growth, with models such as the iQube expected to play a key role. The company's focus on innovation and customer satisfaction is also expected to contribute to its continued success.

Implications for Readers in India

The growth in TVS sales has significant implications for readers in India, who are looking for reliable and affordable two-wheelers. The company's strong product portfolio and expanding global footprint make it an attractive option for consumers who are looking for a trusted brand.

The increasing demand for electric vehicles in India also presents an opportunity for readers to consider sustainable transportation options, such as the iQube. The company's focus on innovation and customer satisfaction ensures that readers can expect high-quality products and services from TVS Motor Company.

What to Watch Next

Readers can expect TVS Motor Company to continue its growth trajectory, driven by its strong product portfolio and expanding global footprint. The company's focus on innovation and customer satisfaction is expected to contribute to its continued success, with new models and technologies expected to be launched in the coming months.

The increasing demand for electric vehicles in India is also expected to drive the company's sales growth, with models such as the iQube expected to play a key role. Readers can expect to see more exciting developments from TVS Motor Company in the coming months, as the company continues to innovate and expand its product portfolio.